Master’s Touch, experts in automotive interiors in Northern Illinois, hired me to redesign their logo based on the original from 1974. The goal was to create a retro logo that incorporates the classic hands while clearly stating what the company does.
CLIENT: Master's Touch
WORK TYPE: Freelance
ROLE: Logo Redesign
I designed a custom ‘stitched’ logotype with interconnected letters, reflecting the company’s craftsmanship.
Various marks were developed to ensure the logo’s adaptability across different mediums, from pens to social media icons. I also recreated the original hands for situations where the crosshatched design proved too intricate.
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